Jeff Mignon [NEW YORK]
CEO
Founder & CEO of the interactive agency RevSquare, specialized in guiding media companies with Digital Innovation and brands with Content Marketing.
Jeff has been helping major media companies to reinvent and create new products and services for two decades, in North America and Europe. He has also been actively involved in helping brands to become media and develop their Content Marketing & Social Media Strategy. He likes to say that he is a "product dude".
Adjunct-teacher at CUNY J-School in the Entrepreneurial Journalism program led by Jeff Jarvis.
Co-creator of Quelcandidat.com, the first participative media with news both from journalists and "citizen journalists" in France, developed during the 2007 Presidential elections.
Founder, at 25 years old, of Formules Presse that he ran successfully for 9 years. The company had two business units. The first one to help print media rethink their publications and organization. The second one specialized in custom publishing for major brands.
Co-founder of the first daily newspapers for kids in the world, published by Play Bac Presse: Mon Quotidien, Le Petit Quotidien & l'actu. Co-creator of 5W Graphics (NYC, Madrid) and Mediapolis (Warsaw)
Regular speaker at major media events like TedX NY, World Association of Newspapers, Society for News Design... Former teacher and student at the Paris J-school: CFPJ. Former cadet at Prytanée National Militaire in La Flèche.
Work honored by several national and international awards like the SND.
Dad of three great kids, Astrid, Inès & Hugo, and husband of a wonderful wife & partner: Nancy Wang.
Blog
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What can media learn from one of the guys that inspired Google+?
Posted by Jeff Mignon Posted on Jul 25, 2011Business Insider publishes a very interesting presentation from Facebook product manger Paul Adams, back when he was at Google. It is called: The Real Life Social Network and it is supposed to have influenced the creation of Google+. What are the key elements from this presentation: #1- "People are spending much more time interacting with other people and much less time consuming content from
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Citizenside.com chooses RevSquare to rethink its site
Posted by Jeff Mignon Posted on Jun 15, 2011We are very happy to announce that citizenside.com has chosen Revsquare to rethink the UI and the interactive design of its site. Citizenside is a news participatory journalism site focus on photos and videos. They have a professional staff and aggregate UGC content. According to Wikipedia they are "a social network of over 50 000 amateur and pro photographers, freelance journalists, and citizen
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HTML5 and responsive design vs. apps?
Posted by Jeff Mignon Posted on Jun 08, 2011We have been talking to our clients about responsive design and HTML5 as an alternative to apps, for quite a few months now. Yesterday, The Financial Times launched "a new, Web-based version of its mobile app" in HTML5 (app). HALLELUJAH! So what is the concept? Responsive design, to make it VERY simple, is a concept based on CSS3 capabilities. The idea has first been developed by Ethan Marcotte
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To compete in the advertising market newspaper needs to enter the ROI battle field
Posted by Jeff Mignon Posted on Apr 27, 2011"Hard economic lesson for news" is the last post from Jeff Jarvis' blog BuzzMachine. I added a comment to it. Here it is: Newspapers are in the advertising business, with on average 80 to 85% of their revenue coming from ads (in North America). They are facing five major issues with this business: #1- They have lost the monopoly of distributing advertising. #2- Advertising space has no limit
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Rockville Central: First Facebook only local news site
Posted by Jeff Mignon Posted on Mar 16, 2011A few weeks ago, I tweeted "Why not create a Facebook only news site". Rockville Central, a Maryland (US) small local news site, is doing it. I don't bet often but, for once, I'm ready to bet that it is not going to be the last one. According to the Huffington Post, 45% of Rockville Central users have a Facebook account. In addition, the social network is the second traffic source for the local